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Technology Acceptance Model and E-learning
Posted on 24 September 2011 by Shahril Effendi Bin Ibrahim (Senior Librarian)
Authorship Details
Maslin Masrom
Publication Details
Resource Type: 
Article
Publication Date: 
2007
Conference Name: 
12 th International Conference on Education, Sultan Hassanal Bolkiah Institute of Education Universiti Brunei Darussalam
Summary

The technology acceptance model (TAM) proposes that perceived ease of use and perceived usefulness predict
applications usage. The study-in-progress investigated TAM for work-related tasks with the e-learning, and used
TAM as a basis for hypothesizing the effects of such variables on the use of e-learning as the application. Elearning has become an increasingly popular learning approach in higher education institutions due to the rapid
growth of Internet technologies in Malaysia. It has been integrated in many university programs, and is one of the
new learning trends that challenge the banking concept of education (i.e. assumes that the instructor or teacher
owns the knowledge and deposits it into the students who attend the class). E-learning is not intended to replace
the traditional classroom setting, but to provide new opportunities for interaction and communication between
students and instructor or teacher. This study focuses on the individual users’ acceptance investigation for the elearning in universities as an effective learning tool. It develops a technology usage model for the e-learning .The
contributions of this study are three fold. First, this study may help identify whether learners or users would like to
accept e-learning or vice versa. Second, this study will help to determine what are the factors that significant in
explaining the intention towards e-learning. An attempt is made whether attitudinal belief such as perceived ease
of use and perceived usefulness has relationship towards the e-learning adoption. Third, this study is among the
first to use the technology acceptance model in the context of e-learning.

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