Electronic commerce 2012 : a managerial and social networks perspective
Posted on 22 May 2012 by Faridah Jumaatud-din (Librarian)
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Author(s): Efraim Turban
Publisher: Pearson
ISBN: 9780273761341
Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it’s being conducted and managed, and how to assess its opportunities, limitations, issues, and risks—all from a managerial perspective. To keep pace with today’s ever-changing technology, the seventh edition has been streamlined—removing material that’s no longer relevant, while still providing information on the hottest topics in the field.