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Last updated on 28 May 2013
CORPORATE COMMUNICATION
  1. Argenti, P, (1998). Corporate communication. 2nd edition. New York: McGraw-Hill.

  2. Argenti, P, (2007). Corporate communication. Fourth Edition. New York: McGraw-Hill.

  3. Bikker, L., & Regt, P. D.(2001). How the network economy redefines PR and why only those with creative business ideas survive. Corporate

  4. Reputation Review, Vol. 4, No. 1, 75-79, Henry Publication Stewart: London.

  5. Cornelissen, J. P.(2004). Corporate communication: Theory and practice. London: Sage Publication.

  6. Jackson, K. T.(2004). Building reputational capital. New York: Oxford University Press.

  7. Jackson, P. (1987). Corporate communication for managers. In Van Riel, C. & Fombrun, C. (2007). Essentials of corporate communication. London: Routledge.

  8. Kirkpatrick, B. (2002). The concise Oxford thesaurus: A dictionary of Synonyms. London: Oxford University Press.

  9. Kitchen, P. J., & Schultz, D. E.(2001). Raising the Corporate Umbrella: Corporate Communications in the 21st Century. London: Palgrave Publisher.

  10. Van Riel, C. (1995). Principles of corporate communication. London: Prentice Hall.

  11. Van Riel, C. & Fombrun, C. (2007). Essentials of corporate communication. London: Routledge.

  12. Zulhamri Abdullah. (2007). International corporate communication. Kuala Lumpur: Pearson Prentice Hall.


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Latest updated: 23th July 2013

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